For the Frichot Design Factory, illustration is where it all started. Creative Director Ben Frichot began his design career developing custom illustrations for street posters in the early 1990’s. His distinctive retro-infused style combined humour and raw vibrant colours to create eye-popping poster art that stopped people in their tracks. Things soon took off and before you know it he was designing posters for artists such as Nick Cave, Motorhead, Kings of Leon and the Foo Fighters. Since then he has become an exhibiting artist and continues to deploy illustration when and where it is appropriate for commercial work. It is his love of illustration that grew into a broader passion for design and the creation of The Frichot Design Factory in 1995.